Now, your website was an ideal one for a visitor’s while they are searching query & it ranked on the first position in the Search Engine Result Page (SERP). As a result, your website gets more visitor clicks.
If your website is loading and loading and loading for long time, then think of your visitor rate. It will get back down rapidly. Your website has quick loading speed, then the users spending rate will be 70% and have 60% more page views.
Sanjay Technologies is one of the leading Web Development Company in Chennai, Specialized in SEO Service in Chennai. We have been sharing beginner guides to improve webpage loading time. Being the Best Digital Marketing Company in Chennai, we recommend that the page load time of a website is an essential ranking factor & should not be ignored it at any cost.
What exactly is Page Load Time?
If you are in the digital marketing field, you would have definitely heard of how important your page load speed is. The search engine giant i.e. Google gives an extreme importance to website loading speed, both in SEO and Google AdWords. Webpage load time is nothing but the time taken for a website to open.
Why Website Speed Matters?
Let’s say you are browsing on the internet to purchase some shirts, T-shirts for your personal use.
You visit xyz.com website, if it takes more than 2 seconds to open webpage, you got irritated and discarded the website. The Poor XYZ website lost a customer, for the minor delay in loading speed!
50% of the internet users anticipate a web page need to load in 2 seconds.
How to calculate your Website page speed?
After knowing the significance of website speed, the very first question to ask yourself is what exactly is my website loading speed?
There are various tools in the market to calculate the website’s loading speed. Some of the well-liked ones are;
How to Improve Page Load Time?
The real question from each and everyone is, how do you improve webpage loading speed? It is simple as well as complex if you don’t know what exactly to be done.
The first thing is, keep your website very simple. Don’t create it with unnecessary rich media elements. Optimize the images. Use accurate optimization methodology which compresses the file but keeps its quality intact.
Nothing works better than caching the website. All the trendy Content Management Systems (CMS) like WordPress and Joomla have cache plugins which cache your website and reduces the load on the browser.
If you have customers in different region of the world, it is recommended to use the Content Delivery Network (CDN). These are basically mini servers in various regions of the world, which helps browsers to connect to them faster.
With 4G and 5G internet speed, the consumer is becoming more and more impatient. If your website doesn’t come up with the lightning-fast loading speed, then your business is destined to go down.